During the "WELL WORN" campaign, I co-wrote the commercial for DH3 (one of the in-house brands for Mark's) and storyboarded and pitched the story to the client. They loved it!
Video production at Mark's was a work in progress. I helped with building the strategy and assembled the crew. I was tasked to incorporate short video takes as part of our regular shoot days routine. At Mark's, video clips are used for in-store digital displays, short clips for social media and other online ads.
